This summer, we partnered with PLUGPLAY, a leader in cannabis vape technology, to introduce a collaboration that blends festival culture with cutting-edge cannabis innovation. At RNBW, festivals are more than just events—they’re a celebration of music, creativity, and self-expression. By combining our bold, festival-inspired style with PLUGPLAY’s advanced vape technology, we created two standout products: the RNBW PLUGPLAY Battery and the limited-edition Guava Groove Exotics Plug.
These products, designed to enhance the festival experience, were showcased and celebrated at Hard Summer, offering attendees a firsthand look at this exciting collaboration. The RNBW | PLUGPLAYcollaboration is more than just a fusion of style and functionality—it’s a shared commitment to elevating the festival experience for cannabis enthusiasts and music lovers alike.
Merging Two Cultures: RNBW and PLUGPLAY
The partnership between RNBW and PLUGPLAY was born out of shared values and a vision to push boundaries. Together, we created the RNBW PLUGPLAY Battery and Guava Groove Exotics Plug, products that not only perform at the highest level but also embody the essence of festival culture. This collaboration reflects both brands’ dedication to creating something unique for festival-goers—a perfect blend of innovation, style, and reliability.
The RNBW PLUGPLAY Battery: Designed for Festival Life
The RNBW PLUGPLAY Battery is a standout product in this collaboration, designed specifically for festival-goers and lovers of Insomniac. The iconic Plugplay battery showcased for the first time distinctive features that have not been previously seen in their existing lineup.
Key Features:
- Multi-color LED “P” logo button that cycles through vibrant rainbow hues.
- Over 350 puffs per charge for long-lasting performance.
- Rechargeable via micro-USB for on-the-go convenience.
- Glow-in-the-dark RNBW and PLUGPLAY logos for a standout look at night.
- Compact, portable, and odorless for discreet use.
This battery offers a perfect balance of style and functionality: Its sleek design and functional features make it a must-have accessory for those who value both performance and aesthetics.
Guava Groove Exotics Plug: Perfect for Festival Enthusiasts
The RNBW PLUGPLAY Battery is paired with the limited-edition Guava Groove Exotics Plug, a tropical hybrid strain designed to enhance the festival experience. Known for its smooth, flavorful hits and balanced effects, the Guava Groove Plug keeps users energized without being overwhelming.
Why You’ll Love It:
- Tropical flavor profile to match the festival’s vibrant energy.
- Balanced effects for relaxation and energy.
- Perfect for long festival days, keeping you in the moment without overwhelming your senses.
Combined with the RNBW PLUGPLAY Battery, the Guava Groove Plug delivers a seamless vaping experience that merges bold style with high performance.
Celebrating the Collaboration at Hard Summer
The RNBW | PLUGPLAY collaboration was celebrated at Hard Summer, one of the year's largest and most iconic music festivals, held in Los Angeles. Festival-goers had the opportunity to view the displayed RNBW PLUGPLAY Battery and Guava Groove Plug firsthand, engaging with their innovative features and stylish designs.
The activation booth featured an interactive photobooth where attendees could capture their festival moments while exploring the products. To enhance the experience, we also provided charging stations for festival-goers to recharge their devices while immersing themselves in the worlds of RNBW and PLUGPLAY.
Exclusive RNBW | PLUGPLAY Merch
In addition to the product showcase, we launched an exclusive RNBW | PLUGPLAY merch line. All collaborative accessories were used as giveaways to fans at the activation booth while the festival T-shirt was available for purchase at the official Hard Summer merch booth.
Merch Highlights:
- Graphic tees, hats, and accessories that capture the dynamic energy of both brands.
- Vibrant colors and glow-in-the-dark elements that reflect the playful spirit of the collaboration.
- Festival-goers could take home a piece of the collaboration, extending the festival experience beyond the event.
Elevating the Festival Experience
The RNBW | PLUGPLAY collaboration is about more than just creating innovative products—it’s about enhancing the overall festival experience for cannabis enthusiasts and music lovers alike. The RNBW PLUGPLAY Battery and Guava Groove Exotics Plug bring together advanced cannabis technology and a design that reflects the fun, vibrant energy of festivals.
If you didn’t get a chance to check out the RNBW PLUGPLAY Battery and Guava Groove Plug at Hard Summer, you can still experience the collaboration online. Visit https://plugplay.com/pages/rnbw to learn more about the products and explore our exclusive merch collection while supplies last.
